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Press Information Bureau (PIB) is the nodal agency of the Government of India to disseminate information to the print and electronic media on government policies, programmes, initiatives and achievements through different modes of communication viz. press releases, press notes, explainer, factsheets & feature articles, photographs, videos, infographics and also through social media platforms. It functions as an interface between the government and media & also serves to provide feedback to the government on people’s reaction as reflected in the media.
Photo Division under PIB is mandated to provide visual support through photo coverage of the varied activities of the Government of India. Established in October 1959, it is the only organization in the country which has a rich repository of about more than 10 lakh negatives/ transparencies preserved in digital format, beginning from the Pre-Independence era to the present day. Photo Division plays a significant role in production and storage of still photographs which are of immense historical value.